BBA & MBA Study Guides What is service and service marketing? Discuss the characteristics of service. What is marketing mix? Discuss about the marketing mix. Analyze the Research and Development Strategies. What are the factors influencing the choice of entry mode in the foreign market? Discuss about the effective advertising. Corporate Strategy of British American Tobacco Bangladesh What are the key elements of service marketing? Discuss the differences between product and service. Scope of marketing. What is investment strategy? Discuss the factors of choosing an investment strategy. How to select a foreign agent or distributor? Discuss the choosing process of foreign agent. Brand name and Branding; Importance of branding. Marketing Strategy of GrameenPhone Limited123456